Millennials are spending ¼ of their disposable income on investing in their wellbeing - that's twice as much as the baby-boomer generation.
The demand for a peer-to-peer solution around wellbeing drove co-founders Marah Lidey and Naomi Hirabayashi to come up with the idea for Shine -- to make wellbeing more accessible for everyone. Shine's first product is a daily text message service available on SMS, Facebook Messenger, and Kik that helps you track and improve your wellbeing.
Their start up just secured 2.5 million in venture funding and scaled to 500,000 users in its first year.
Their talk will focus on their journey at the cutting edge of mobile messaging and on millennials and the changing landscape of well being.
